Leadership Team

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Aaron is a proven technology and business leader who has built products customers love, started and sold businesses, and has put together strong strategic partnerships with some of the largest tech companies in the world. 

After a few years of producing television and documentaries, in 2008 Aaron joined a small New York based company called SAMMA Systems as a delivery and support engineer. Some of the SAMMA Robot installations Aaron performed are still in production today, supported by GrayMeta. Later that year, SAMMA was acquired by Front Porch Digital where Aaron went on to become a Solutions Architect, designing broadcast automation and asset management systems for the world’s largest broadcasters and entertainment companies. After Oracle acquired Front Porch Digital, Aaron joined a new startup based in Southern California called GrayMeta in 2015 as employee #2. From 2015 to 2017, Aaron helped to grow GrayMeta from 2 people to 20, building our first products (including what eventually became known as Curio), writing our patents, and building lasting relationships with Microsoft and Oracle. In 2017, Aaron left to help found his own machine learning startup, Machine Box, which he grew and sold to Veritone. Post-sale, Aaron served as a Senior Director of Product Management at Veritone until November 2019 when he joined AWS. Aaron has spent the past three plus years developing and growing a new business within AWS focused on solutions to help customers optimize their cloud spend. He scaled a team from four people to over 200 and generated over $100M in net new revenue for Amazon.

Aaron is thrilled to return to GrayMeta as CEO bringing his experience with our core products (SAMMA, Iris, and Curio) and his ability to grow and scale companies. 

Scott Sharp has worked in the M&E and web content industries for 20+ years and has extensive experience in enterprise software development and large-scale cloud based solution design and implementation. Scott’s software expertise is complemented by competencies in both the hardware and networking layers that support cloud and enterprise solution deployments. 

He is also experienced with technology off shoring, having successfully managed complex engagements in which development is performed in multiple time zones and geographically dispersed regions. 

His last position was Vice President of Development and Technology at a Healthcare startup named VitalWare and was responsible for bringing structure and consistency to the development team along with business development with the CEO. 

Prior to founding Konstrukt Consulting which is a boutique consultancy that provides technology solutions and software engineering services in digital media, Scott served as Vice President of Software Development at Deluxe and Ascent Media Group where he managed the software engineering team and ran software design and development within the Product Development organization along with Infrastructure design and architecture. 

Scott holds a BA in Mathematics and Computer Science.  Scott is well versed in Agile Methodologies and is a proponent of Continuous Integration / Continuous Deployment and if the organization has the will to support it Continuous Release.

Chi has over 28 years of product development experience in the professional television broadcast and film industry. 

He has designed and developed some of the industry’s most renowned products used by the largest television networks, studios and institutions around the world. 

He was awarded an Emmy Award in 2011 for Technology and Engineering achievement by The Academy of Television Arts and Sciences and received the United Kingdom’s Queen’s Award for Innovation and Technology in 1997. 

Chi previously held positions as CTO of ArchiMedia Technology, Inc. Vice President of Engineering at Front Porch Digital, Chief Technology Officer at SAMMA Systems, and Chief Engineer at Snell & Wilcox.